Market Share by Top Websites

1 Lotame is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MixPanel is clearly lagging behind, losing to Lotame in all segments.

Websites Categories

1 MixPanel has better usage coverage in more websites categories. Including Business & Industry, Shopping, Career & Education, Marketing & Advertising and 137 other categories.

2 Lotame is leading in People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 93 other categories.

Geography

1 Lotame is leading in most countries, including Indonesia, Brazil, Italy, Turkey and 135 other countries.

2 MixPanel is leading in United States, Taiwan, Japan, Canada and 52 other countries.