Market Share by Top Websites

1 Mediaplex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Neodata is clearly lagging behind, losing to Mediaplex in all segments.

Websites Categories

1 Mediaplex has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, News & Media and 190 other categories.

2 Neodata is leading in Business & Industry, Marketing & Advertising, Construction & Maintenance, Restaurants & Delivery and 18 other categories.

Geography

1 Mediaplex is leading in most countries, including United States, United Kingdom, France, Germany and 124 other countries.

2 Neodata is leading in Italy, Reunion, Mauritius, Cuba and one other country.