Market Share by Top Websites

1 Mediaplex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, is clearly lagging behind, losing to Mediaplex in all segments.

Websites Categories

1 Mediaplex has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Shopping and 209 other categories.

2 is leading in Video Games, Web Hosting, Tobacco, Aerospace & Defence and one other category.


1 Mediaplex is leading in most countries, including United States, United Kingdom, France, India and 127 other countries.

2 is leading in Germany and Austria.