Market Share by Top Websites

1 TradeTracker is leading in The Entire Web.

2 Mediaplex is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Mediaplex has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Computer & Electronics, Music & Audio and 137 other categories.

2 TradeTracker is leading in Business & Industry, Shopping, People & Society, Travel and 70 other categories.


1 Mediaplex is leading in most countries, including United States, United Kingdom, France, Germany and 103 other countries.

2 TradeTracker is leading in Netherlands, Finland, Hungary, Belgium and 26 other countries.