Market Share by Top Websites

1 SpotX is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to SpotX in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 75 other categories.

2 SpotX is leading in Arts & Entertainment, Autos & Vehicles, Car Buying, News & Media and 40 other categories.

Geography

1 SpotX is leading in most countries, including United States, Netherlands, Germany, Russia and 30 other countries.

2 Microsoft adCenter Conversion is leading in United Kingdom, France, Canada, India and 16 other countries.