Market Share by Top Websites

1 SpotX is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to SpotX in all segments.

Websites Categories

1 SpotX has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Autos & Vehicles, Car Buying and 60 other categories.

2 Microsoft adCenter Conversion is leading in Business & Industry, Shopping, Health, Computer & Electronics and 58 other categories.

Geography

1 SpotX is leading in most countries, including United States, Netherlands, Germany, Spain and 40 other countries.

2 Microsoft adCenter Conversion is leading in France, Canada, Australia, Korea Republic and 8 other countries.