Market Share by Top Websites

1 SpotX is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to SpotX in all segments.

Websites Categories

1 SpotX has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Autos & Vehicles, Car Buying and 77 other categories.

2 Microsoft adCenter Conversion is leading in Business & Industry, Shopping, Health, Computer & Electronics and 60 other categories.

Geography

1 SpotX is leading in most countries, including United States, Germany, Sweden, Mexico and 67 other countries.

2 Microsoft adCenter Conversion is leading in Canada, Philippines, Australia, South Africa and 8 other countries.