Market Share by Top Websites

1 PubExchange is leading in Top 1M Sites.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to PubExchange in all segments.

Websites Categories

1 PubExchange has better usage coverage in more websites categories. Including Lifestyle, Food & Drink, Health, News & Media and 4 other categories.

2 MSN Ads is leading in Computers Electronics & Technology, Hobbies & Leisure, E-commerce & Shopping, Home & Garden and 3 other categories.

Geography

1 PubExchange is leading in most countries, including United States, Argentina, Mexico, Australia and 7 other countries.

2 MSN Ads is leading in Bulgaria, Canada, Czech Republic, Finland and 4 other countries.