Market Share by Top Websites

1 MSN Ads is leading in Top 1M Sites and The Entire Web.

2 Scripps Networks is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 98 other categories.

2 Scripps Networks is leading in Food & Drink, Cooking & Recipes, Photography, Home & Garden and 9 other categories.

Geography

1 MSN Ads is leading in most countries, including United States, India, Brazil, United Kingdom and 34 other countries.

2 Scripps Networks is leading in China, Philippines, Serbia, Viet Nam and one other country.