Market Share by Top Websites

1 Shopzilla is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to Shopzilla in all segments.

Websites Categories

1 Shopzilla has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, Business & Industry, Clothing and 83 other categories.

2 MSN Ads is leading in People & Society, News & Media, Computer & Electronics, Music & Audio and 50 other categories.


1 MSN Ads is leading in most countries, including India, Taiwan, Brazil, Australia and 19 other countries.

2 Shopzilla is leading in United States, United Kingdom, Canada, Russia and 17 other countries.