Market Share by Top Websites

1 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, Shopping and 199 other categories.

2 MSN Ads is leading in Fishing, E-Books, Business News and Boxing.


1 is leading in most countries, including United States, Australia, Canada, Indonesia and 103 other countries.

2 MSN Ads is leading in Luxembourg and Oman.