Market Share by Top Websites

1 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, People & Society and 202 other categories.

2 MSN Ads is leading in Fishing, E-Books, Scouting, Boxing and one other category.


1 is leading in most countries, including United States, Canada, Australia, France and 120 other countries.

2 MSN Ads is leading in Barbados and Iraq.