Market Share by Top Websites

2 In terms of market share, MSN Ads is clearly lagging behind, losing to Traffic Revenue in all segments.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including Science & Education, Computers Electronics & Technology, Finance, Food & Drink and 9 other categories.

2 Traffic Revenue is leading in Adult.

Geography

1 Traffic Revenue is leading in most countries, including United Kingdom, India, Australia, Canada and 18 other countries.

2 MSN Ads is leading in United States, Bulgaria, Czech Republic, Finland and 2 other countries.