Market Share by Top Websites

1 Underdog Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to Underdog Media in all segments.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including People & Society, Business & Industry, Music & Audio, Religion & Spirituality and 71 other categories.

2 Underdog Media is leading in Computer & Electronics, Software, Arts & Entertainment, News & Media and 44 other categories.

Geography

1 Underdog Media is leading in most countries, including United States, United Kingdom, Russia, Canada and 47 other countries.

2 MSN Ads is leading in France, Singapore, Ethiopia, Costa Rica and 4 other countries.