Market Share by Top Websites

1 YuMe is leading in Top 100K Sites and Top 1M Sites.

2 MSN Ads is leading in Top 10K Sites.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including News & Media, Computer & Electronics, Religion & Spirituality, Software and 73 other categories.

2 YuMe is leading in People & Society, Arts & Entertainment, Business & Industry, Music & Audio and 38 other categories.


1 YuMe is leading in most countries, including Spain, Sweden, Mexico, France and 24 other countries.

2 MSN Ads is leading in United States, India, Australia, Brazil and 19 other countries.