Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Neodata is clearly lagging behind, losing to TradeDesk in all segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, Autos & Vehicles and 195 other categories.

2 Neodata is leading in Marketing & Advertising, Email, Visual Arts & Design, Pets and 12 other categories.

Geography

1 TradeDesk is leading in most countries, including United States, Australia, United Kingdom, Germany and 134 other countries.

2 Neodata is leading in Italy, San Marino, Albania, Somalia and 3 other countries.