Market Share by Top Websites

1 Turn is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Neodata is clearly lagging behind, losing to Turn in all segments.

Websites Categories

1 Turn has better usage coverage in more websites categories. Including People & Society, Shopping, Internet & Telecom, Travel and 141 other categories.

2 Neodata is leading in Business & Industry, Arts & Entertainment, Marketing & Advertising, Sports and 46 other categories.


1 Turn is leading in most countries, including United States, France, United Kingdom, Brazil and 112 other countries.

2 Neodata is leading in Italy, Egypt, Serbia, Uzbekistan and 4 other countries.