Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, NetAffiliation is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 NetAffiliation has better usage coverage in more websites categories. Including Lifestyle, Sports, Computers Electronics & Technology, E-commerce & Shopping and 15 other categories.

2 Sanoma is leading in News & Media, Vehicles, Arts & Entertainment, Health and one other category.


1 NetAffiliation is leading in most countries, including France, Belgium, Portugal, United States and 54 other countries.

2 Sanoma is leading in Romania, Finland, Norway, Colombia and 18 other countries.