Market Share by Top Websites

1 Turn is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Plista is clearly lagging behind, losing to Turn in all segments.

Websites Categories

1 Turn has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Internet & Telecom and 179 other categories.

2 Plista is leading in News & Media, Newspapers, Humor, Soccer and 11 other categories.


1 Turn is leading in most countries, including United States, France, United Kingdom, Brazil and 116 other countries.

2 Plista is leading in Germany, Poland, China, Switzerland and 7 other countries.