Market Share by Top Websites

1 Popcorn Metrics is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Scout Analytics is clearly lagging behind, losing to Popcorn Metrics in all segments.

Websites Categories

1 Popcorn Metrics has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Travel and 42 other categories.

2 Scout Analytics is leading in News & Media, Energy, Law & Government, Government and 14 other categories.

Geography

1 Popcorn Metrics is leading in most countries, including United States, Australia, Netherlands, Spain and 32 other countries.

2 Scout Analytics is leading in United Kingdom, China, New Zealand, Hong Kong and one other country.