Market Share by Top Websites

1 Popcorn Metrics is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Scout Analytics is clearly lagging behind, losing to Popcorn Metrics in all segments.

Websites Categories

1 Popcorn Metrics has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Travel and 40 other categories.

2 Scout Analytics is leading in News & Media, Finance, Computer & Electronics, Government and 20 other categories.

Geography

1 Popcorn Metrics is leading in most countries, including United States, Australia, Spain, Canada and 29 other countries.

2 Scout Analytics is leading in United Kingdom, New Zealand, China, Serbia and 2 other countries.