Market Share by Top Websites

1 Popcorn Metrics is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, Scout Analytics is clearly lagging behind, losing to Popcorn Metrics in all segments.

Websites Categories

1 Popcorn Metrics has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Travel and 40 other categories.

2 Scout Analytics is leading in News & Media, Finance, People & Society, Law & Government and 17 other categories.

Geography

1 Popcorn Metrics is leading in most countries, including United States, Australia, Netherlands, Portugal and 26 other countries.

2 Scout Analytics is leading in United Kingdom, New Zealand, Austria, Hong Kong and one other country.