Market Share by Top Websites

1 Rocket Fuel is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Viacom Targeting is still behind Rocket Fuel in all market share segments.

Websites Categories

1 Rocket Fuel has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Travel and 187 other categories.

2 Viacom Targeting is leading in TV & Video, Humor, Camps and Board & Card Games.

Geography

1 Rocket Fuel is leading in most countries, including United States, Japan, United Kingdom, Germany and 104 other countries.

2 Viacom Targeting is leading in Panama, Bolivia, Barbados and Honduras.