Market Share by Top Websites

1 Specific Media is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Undertone Networks is still behind Specific Media in all market share segments.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Shopping and 129 other categories.

2 Undertone Networks is leading in Basketball, Performing Arts, Soccer, Mental Health and 12 other categories.

Geography

1 Specific Media is leading in most countries, including United States, United Kingdom, Spain, Denmark and 51 other countries.

2 Undertone Networks is leading in Mexico, Colombia, Bulgaria, Ghana and 5 other countries.