Specific Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Specific Media has better usage coverage in more websites categories. Including People & Society, Business & Industry, Shopping, Computer & Electronics and 117 other categories.
zapunited is leading in Arts & Entertainment, Adult, Photography, Humor and 12 other categories.
Specific Media is leading in most countries, including United States, United Kingdom, Denmark, India and 64 other countries.
zapunited is leading in Sri Lanka, Uruguay and Tanzania.