Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TapIt! is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Sports and 163 other categories.

2 TapIt! is leading in Maps, Credit and Loans & Mortgages.

Geography

1 YuMe is leading in most countries, including France, United States, Italy, Spain and 106 other countries.

2 TapIt! is leading in Slovenia, Jamaica, Kenya, Trinidad and Tobago and one other country.