Market Share by Top Websites

2 TruEffect is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Yahoo Search Marketing Analytics has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Arts & Entertainment and 88 other categories.

2 TruEffect is leading in People & Society, News & Media, Performing Arts, TV & Video and 16 other categories.

Geography

1 Yahoo Search Marketing Analytics is leading in most countries, including United States, Japan, South Korea, Taiwan and 30 other countries.

2 TruEffect is leading in Montenegro, Italy, Finland, Austria and 15 other countries.