Market Share by Top Websites

2 TruEffect is leading in Top 100K Sites.

Websites Categories

1 Yahoo Search Marketing Analytics has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Health and 81 other categories.

2 TruEffect is leading in News & Media, TV & Video, Transportation & Logistics, Airlines & Airports and 7 other categories.

Geography

1 Yahoo Search Marketing Analytics is leading in most countries, including Japan, United States, Taiwan, South Korea and 36 other countries.

2 TruEffect is leading in Benin, Denmark, Greece, Guam and 4 other countries.