Market Share by Top Websites

2 TruEffect is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 YellowTracker has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, News & Media and 70 other categories.

2 TruEffect is leading in Computer & Electronics, Performing Arts, TV & Video, Finance and 21 other categories.


1 YellowTracker is leading in most countries, including Netherlands, Belgium, Germany, United Kingdom and 15 other countries.

2 TruEffect is leading in United States, Japan, Italy, Brazil and 10 other countries.