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Technologies in use by necp.co.jp

Ads.txt stands for Authorized Digital Sellers and is a simple, flexible and secure method that publishers and distributors can use to publicly declare the companies they authorize to sell their digital inventory.

Twitter advertising includes conversion tracking and re-marketing tools.

Since 2006, PubMatic (www.PubMatic.com) has been at the forefront of developing innovative technology to help publishers automate the process of evaluating and selling their advertising inventory. PubMatic gives premium publishers a real-time media selling platform for managing revenue and brand strategy. PubMatic's platform com...

Freakout is a digital marketing technology company that created the first Demand Side Platform (DSP) in Japan. Our platform enables marketers and advertisers to buy real-time impressions across the leading display Ad Exchanges and Supply Side Platforms (SSPs). Equipped with our advanced technologies such as machine-learnin...

RTB House provides a retargeting technology. Its proprietary ad buying engine is powered by deep learning algorithms that allow optimizing marketing budget and ad spends across platforms. The technology predicts if a specific user will finish their purchasing journey (Conversion Rate), their potential purchase value (Conversion ...

Google Analytics Display Advertising Retargeting Pixel.

Yahoo! Japan Retargeting services

Criteo is a "personalized retargeting company" that works with Internet retailers to serve personalized online display advertisements to consumers that have previously visited the advertiser's website With Criteo, advertisers can reach more customers with the same return-on-investment as they get from search marketing. Every da...

Japan-based mobile advertising platform

Ad Exchange markets for ad space transactions.

AdSense is an ad serving application run by Google. Website owners can enroll in the program to enable text, image, and, more recently, video advertisements on their websites. These advertisements are administered by Google and generate revenue on either a per-click or per-impression basis. Google not only offers AdSense for ...

DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.

Advertising optimization service.

Logicad is a service for advertisers who want to increase the cost effectiveness of advertisement distribution.

End-to-end digital marketing solution

Unified Advertising and Analytics solutions from Google

b→dash is a Japanese marketing automation technology.

Marketo provides a complete marketing automation software solution that is powerful and easy to use for fast-growing small companies and global enterprises alike. Built for marketers, by marketers, Marketo is designed to allow companies to launch their first campaign in days and scale to meet the needs of the most complex globa...

Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...

Omniture TouchClarity¬ fully automates the decision making of targeting the right content to the right customer at the right time.

Floodlight is an optional feature in DFA that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads. For the implementation of Floodlight, Floodlight tags must be placed on the advertiser's webpages.

Visitor Identification api by Adobe

Confirmit's industry leading insight software and services help businesses listen to customers, markets and employees, analyze data and take action to drive business growth. So easy, yet so powerful.

Crazy Egg allows website owners to create tests to figure out what people are doing on their website.

ContentSquare is a user experience (UX) analytics and optimization platform that helps businesses understand how and why users are interacting with their app, mobile and web sites. It computes billions of touch and mouse movements and transform this knowledge into profitable actions that increase engagement, reduce operational c...

Karte provides a web-based analytics platform that brings insights about your site's visitors.

Adobe Audience Manager is a data management platform (DMP) that integrates online and offline data to deliver a unified view of all your audiences.

Websites using some type of Yahoo services

Adobe mbox is a "marketing box," a portion of your Web page that can be configured to show different content in different situations.

jQuery UI is a curated set of user interface interactions, effects, widgets, and themes built on top of the jQuery JavaScript Library. Whether you're building highly interactive web applications or you just need to add a date picker to a form control.

JavaScript error detection app for detecting JS errors on customer visits.

jQuery: The Write Less, Do More, JavaScript Library.

Dynamic tag management gives marketers intuitive tools to quickly and easily manage an unlimited number of Adobe and third-party tags. You'll have more control and flexibility to optimize virtually anything online, all while reducing the dependence on IT resources.

Tag management system from Yahoo Japan.

Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.

Websites using some type of Facebook technology.

Websites using Google technologies

Widget functionality from Japanese social network Mixi.

Website using Instagram integrations or links.

Website with links to Instagram profiles or pictures

All Twitter's social tools, including buttons and timeline widgets.

Facebook Connect allow users to connect their Facebook identity, friends and, privacy to any website. Facebook Connect is Facebook's first attempt to allow access to Facebook user data outside of Facebook itself. The company is describing it as giving third party applications access to much of the same data as Facebook applicat...

See what your Facebook friends have liked, shared, or commented on across the Web. This includes all variations of Like, Share and Follow Buttons, Embedded Posts, Comments, Activity Feed, Recommendations Feed, Recommendations Bar, Like Box and Facepile.

Cloud Storage allows world-wide storage and retrieval of any amount of data at any time. You can use Cloud Storage for a range of scenarios including serving website content, storing data for archival and disaster recovery, or distributing large data objects to users via direct download.

Google APIs are application programming interfaces developed by Google which allow communication with Google Services and their integration to other services.

This site uses the viewport meta tag which means the content may be optimized for mobile content.

Small, medium and enterprise business solutions.

A rich hosted Exchange environment for every user without having to manage a server.

Track and trigger emails in real-time. Previously known as TriggerMail.

websites using the $ symbol on their website - meaning it may accept payment in this currency used in Israel.

The DOCTYPE is a required preamble for HTML5 websites.

Websites with FAQ page

Allows a website to define how a page is rendered in Internet Explorer 8, allowing a website to decide to use IE7 style rendering over IE8 rendering.

Websites using https protocol.

The Open Graph protocol enables any web page to become a rich object in a social graph, a open protocol supported by Facebook

This page contains a meta robots tag which tells search engines and robots to index or not index the page.

Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.

Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.

The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.

When running in a browser on a mobile phone, "format-detection" meta tag determines whether or not telephone numbers in the HTML content will appear as hypertext links. The user can click a link with a telephone number to initiate a phone call to that phone number.

A canonical link element is an HTML element that helps webmasters prevent duplicate content issues by specifying the "canonical", or "preferred".

Wesites using favicon rel tag

Google's hosted library for web fonts. Allows websites to choose and use fonts from a free, wide variety of fonts.

UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.

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