Recent Technology Changes in puls.com

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Technologies in use by puls.com

Use CRM data to create personalized, highly targeted ad campaigns, and report on exactly which ads are turning prospects into customers.

Twitter advertising includes conversion tracking and re-marketing tools.

Video advertising serving technology.

Advertising.com combines the industrys most advanced technology, precise targeting and a quality network to deliver results for advertisers & publishers.

Programmatic advertising marketplace.

Ads.txt stands for Authorized Digital Sellers and is a simple, flexible and secure method that publishers and distributors can use to publicly declare the companies they authorize to sell their digital inventory.

AppNexus is the most advanced platform for buying real-time online advertising. AppNexus's clients include the largest ad networks and online advertisers. AppNexus offers a proprietary gateway to premier ad exchanges and ad inventory aggregators, and cloud computing capabilities for unrivaled scalability. AppNexus is based in Ne...

Market place for native advertising.

A9 manages product search and advertising technologies that are scalable, highly available, and cross-platform for Amazon and other clients.

Since 2006, PubMatic (www.PubMatic.com) has been at the forefront of developing innovative technology to help publishers automate the process of evaluating and selling their advertising inventory. PubMatic gives premium publishers a real-time media selling platform for managing revenue and brand strategy. PubMatic's platform com...

Yieldmo is a mobile advertisement company.

Lijit Networks, Inc. is a wholly-owned subsidiary of Federated Media Publishing. By providing innovative advertising services, audience analytics, and reader engagement tools to over 125,000 sites, Lijit helps online publishers grow their website, build their business and make more money. Lijit connects publishers with premium o...

Premium video monetization solutions.

Online Video Advertising Platform

Video advertising solution.

Criteo is a "personalized retargeting company" that works with Internet retailers to serve personalized online display advertisements to consumers that have previously visited the advertiser's website With Criteo, advertisers can reach more customers with the same return-on-investment as they get from search marketing. Every da...

Conversant offers a fully integrated personalization platform, personalized media programs and an affiliate marketing networks.

DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.

Index Exchange is a provider of online media solutions. With a network reach of over half the US digital audience. Previously known as Casale Media.

ADman Media is an outstream video supply-side platform (SSP) leader in Spain and Latin America.

Smart AdServer SAS develops and markets one of the main ad serving technologies for the management of online campaigns for media agencies and publishers. Created in 2001, the company Smart AdServer, has 300 customers for 1600 sites spanning four continents, among them: Zed digital, Starcom, Mindshare, Mediacom, Mediaedge:cia...

Publisher advertising network.

OpenX is one of the world's leading providers of digital and mobile advertising technology, enabling businesses to manage and maximize their ad revenue. OpenX products, including OpenX Enterprise, OpenX Market and OpenX Lift provide a comprehensive Software-as-a-Service platform by combining ad serving, an ad exchange and a brea...

AdSense is an ad serving application run by Google. Website owners can enroll in the program to enable text, image, and, more recently, video advertisements on their websites. These advertisements are administered by Google and generate revenue on either a per-click or per-impression basis. Google not only offers AdSense for ...

Amazon Publisher Services is a suite of cloud services that brings solutions built by Amazon to help publishers build, monetize and grow their digital media business.

Advertising optimization service.

Top publishers use Sharethrough's technology to create and manage native advertising placements.

A.I-Powered Native Advertising Platform

Outbrain (www.outbrain.com) is the leading content discovery platform, reaching a highly engaged audience through distribution on top publisher sites, including CNN, Fox News, Hachette Filipacchi Media, Mashable, MSNBC and Slate. Outbrain provides publishers a service for recommended links to increase traffic and generate reve...

Websites that allows Outbrain ads through their ads.txt

Mobile Advertising

Cross-screen, independent, video SSP

Unified Advertising and Analytics solutions from Google

Hubspot provides marketing information and leads via inbounding marketing software.

Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...

Floodlight is an optional feature in DFA that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads. For the implementation of Floodlight, Floodlight tags must be placed on the advertiser's webpages.

Product analytics for web & mobile

Rambler's site rating system and counter from Russia.

33Across is a publisher monetization and traffic platform

Websites using Google technologies

Websites using Amazon technologies

Websites using some type of Facebook technology.

Salesforce is an enterprise cloud computing company that provides business software on a subscription basis. The company is best known for its on-demand Customer Relationship Management (CRM) solutions. Salesforce was founded in 1999 by former Oracle executive Marc Benioff, and went public in June 2004. Salesforce has been a...

Live chat tool by Hubspot that helps sales teams connect with site visitors .

Convert anonymous visitors into leads and collect valuable lead intelligence with powerful forms that ask the right questions at the right times

Sleek, intuitive, and powerful mobile first front-end framework for faster and easier web development.

Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.

Website using Instagram integrations or links.

Website with links to Instagram profiles or pictures

All Twitter's social tools, including buttons and timeline widgets.

Facebook Connect allow users to connect their Facebook identity, friends and, privacy to any website. Facebook Connect is Facebook's first attempt to allow access to Facebook user data outside of Facebook itself. The company is describing it as giving third party applications access to much of the same data as Facebook applicat...

iOS Safari instructions for mobile web apps

This site uses the viewport meta tag which means the content may be optimized for mobile content.

Using this tag you can set up your web app to have an application shortcut icon added to a device's homescreen, and have the app launch in full-screen "app mode".

Websites using some type of cookie consent system

Google APIs are application programming interfaces developed by Google which allow communication with Google Services and their integration to other services.

Amazon Simple Email Service (Amazon SES) is a cost-effective outbound-only email-sending service built on the reliable and scalable infrastructure that Amazon.com has developed to serve its own customer base. With Amazon SES, you can send transactional email, marketing messages, or any other type of high-quality content and you ...

Previously Google Apps for Business. G Suite is a cloud-based productivity suite that helps you and your team connect and get work done from anywhere on any device. It's simple to setup, use and manage, allowing you to work smarter and focus on what really matters.

Amazon Route 53 is a highly available and scalable Domain Name System (DNS) web service.

PayPal is a American international e-commerce service that enables companies and individuals to send money and to accept payments without revealing any financial details.

Allows a website to define how a page is rendered in Internet Explorer 8, allowing a website to decide to use IE7 style rendering over IE8 rendering.

Websites using https protocol.

Content Security Policy is best used as defense-in-depth, to reduce the harm caused by content injection attacks.

The DOCTYPE is a required preamble for HTML5 websites.

Websites with FAQ page

The Open Graph protocol enables any web page to become a rich object in a social graph, a open protocol supported by Facebook

This page contains a meta robots tag which tells search engines and robots to index or not index the page.

Chrome for Android, since version 39 supports the "theme-color" meta tag to allow websites control the background color of the tab's UI header.

Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.

The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.

A canonical link element is an HTML element that helps webmasters prevent duplicate content issues by specifying the "canonical", or "preferred".

UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.

Google's hosted library for web fonts. Allows websites to choose and use fonts from a free, wide variety of fonts.

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