Market Share by Top Websites

1 Adestra is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, ActiveTrail is clearly lagging behind, losing to Adestra in all segments.

Websites Categories

1 Adestra has better usage coverage in more websites categories. Including Adult, Arts & Entertainment, News & Media, Computer & Electronics and 101 other categories.

2 ActiveTrail is leading in Business & Industry, Shopping, People & Society, Internet & Telecom and 57 other categories.

Geography

1 Adestra is leading in most countries, including United Kingdom, United States, India, Germany and 87 other countries.

2 ActiveTrail is leading in Israel, France, Ireland, Tunisia and 7 other countries.