Market Share by Top Websites

1 Adara is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, Carbon Ads is clearly lagging behind, losing to Adara in all segments.

Websites Categories

1 Adara has better usage coverage in more websites categories. Including Travel & Tourism, Community & Society, Food & Drink, Sports and 15 other categories.

2 Carbon Ads is leading in Computers Electronics & Technology, Science & Education, Games, Hobbies & Leisure and one other category.

Geography

1 Adara is leading in most countries, including United States, Japan, Spain, France and 58 other countries.

2 Carbon Ads is leading in India, China, Brazil, South Korea and 42 other countries.