Market Share by Top Websites

1 Adara is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Carbon Ads is clearly lagging behind, losing to Adara in all segments.

Websites Categories

1 Adara has better usage coverage in more websites categories. Including Travel, Accommodation & Hotels, Tourism, Business & Industry and 78 other categories.

2 Carbon Ads is leading in Computer & Electronics, Internet & Telecom, Programming, Software and 29 other categories.

Geography

1 Adara is leading in most countries, including United States, France, United Kingdom, Russia and 94 other countries.

2 Carbon Ads is leading in China, India, Brazil, Viet Nam and 16 other countries.