Market Share by Top Websites

1 AdF.ly is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Integral Ad Science is leading in Top 10K Sites.

Websites Categories

1 AdF.ly has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Computer & Electronics, Software and 185 other categories.

2 Integral Ad Science is leading in Coupons, Newspapers, Nursery & Playroom, Sports News and 7 other categories.

Geography

1 AdF.ly is leading in most countries, including Indonesia, Brazil, India, Mexico and 166 other countries.

2 Integral Ad Science is leading in Cote d Ivoire, Zimbabwe and Guam.