Market Share by Top Websites

1 IVW is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdF.ly is clearly lagging behind, losing to IVW in all segments.

Websites Categories

1 IVW has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Internet & Telecom, Adult and 202 other categories.

2 AdF.ly is leading in People & Society, Computer & Electronics, Software, Games and 8 other categories.

Geography

1 IVW is leading in most countries, including Germany, United States, Russia, Brazil and 164 other countries.

2 AdF.ly is leading in Indonesia, Mexico, Egypt, Thailand and 33 other countries.