Market Share by Top Websites

1 IVW is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdF.ly is clearly lagging behind, losing to IVW in all segments.

Websites Categories

1 IVW has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Internet & Telecom, Adult and 213 other categories.

2 AdF.ly is leading in People & Society, Software, Games, Video Games and 5 other categories.

Geography

1 IVW is leading in most countries, including Germany, United States, Russia, Brazil and 188 other countries.

2 AdF.ly is leading in Indonesia, Egypt, Algeria, Sri Lanka and 10 other countries.