Market Share by Top Websites

1 IVW is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdF.ly is clearly lagging behind, losing to IVW in all segments.

Websites Categories

1 IVW has better usage coverage in more websites categories. Including Business & Industry, Shopping, Autos & Vehicles, Search Engine and 193 other categories.

2 AdF.ly is leading in Arts & Entertainment, People & Society, Computer & Electronics, Software and 36 other categories.

Geography

1 IVW is leading in most countries, including Germany, Brazil, United States, Russia and 112 other countries.

2 AdF.ly is leading in India, Mexico, Spain, United Kingdom and 96 other countries.