Market Share by Top Websites

1 AdForm is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DataXu is clearly lagging behind, losing to AdForm in all segments.

Websites Categories

1 AdForm has better usage coverage in more websites categories. Including Internet & Telecom, Business & Industry, People & Society, Arts & Entertainment and 163 other categories.

2 DataXu is leading in Car Buying, Universities & Colleges, Technology News, Restaurants & Delivery and 33 other categories.


1 AdForm is leading in most countries, including Czech Republic, Slovakia, Poland, Bulgaria and 61 other countries.

2 DataXu is leading in United States, Brazil, Mexico, Australia and 25 other countries.