Market Share by Top Websites

1 AdForm is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DataXu is clearly lagging behind, losing to AdForm in all segments.

Websites Categories

1 AdForm has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, People & Society, Arts & Entertainment and 203 other categories.

2 DataXu is leading in Car Buying, Universities & Colleges, Medicine, Dentistry and 9 other categories.


1 AdForm is leading in most countries, including Czech Republic, Poland, Slovakia, Italy and 125 other countries.

2 DataXu is leading in United States, Brazil, Malaysia, Uruguay and 8 other countries.