Market Share by Top Websites

1 AdForm is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Etarget is clearly lagging behind, losing to AdForm in all segments.

Websites Categories

1 AdForm has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, People & Society, Shopping and 183 other categories.

2 Etarget is leading in Arts & Entertainment, TV & Video, Movies, Adult and 22 other categories.


1 AdForm is leading in most countries, including Czech Republic, Poland, Italy, Denmark and 113 other countries.

2 Etarget is leading in Hungary, Romania, Serbia, Croatia and 8 other countries.