Market Share by Top Websites

1 AdForm is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Improve Digital is clearly lagging behind, losing to AdForm in all segments.

Websites Categories

1 AdForm has better usage coverage in more websites categories. Including Vehicles, Travel & Tourism, Arts & Entertainment, Computers Electronics & Technology and 20 other categories.

2 Improve Digital hasn't got a lead over AdForm in any websites category.

Geography

1 AdForm is leading in most countries, including United States, Turkey, Germany, Czech Republic and 130 other countries.

2 Improve Digital is leading in Taiwan, Uzbekistan, New Caledonia, Syrian Arab Republic and 6 other countries.