Market Share by Top Websites

1 AdForm is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Improve Digital is clearly lagging behind, losing to AdForm in all segments.

Websites Categories

1 AdForm has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, People & Society, Arts & Entertainment and 201 other categories.

2 Improve Digital is leading in Rugby and Philosophy.

Geography

1 AdForm is leading in most countries, including Czech Republic, Poland, Italy, Bulgaria and 120 other countries.

2 Improve Digital is leading in Iran, Ecuador, Myanmar and Kyrgyzstan.