Market Share by Top Websites

1 AdForm is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MediaMath is clearly lagging behind, losing to AdForm in all segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Arts & Entertainment, Food & Drink, Autos & Vehicles, Health and 111 other categories.

2 AdForm is leading in Business & Industry, Internet & Telecom, People & Society, Shopping and 93 other categories.

Geography

1 MediaMath is leading in most countries, including United States, Japan, France, Brazil and 84 other countries.

2 AdForm is leading in Czech Republic, Poland, Bulgaria, Italy and 55 other countries.