Market Share by Top Websites

1 Twitter Advertising is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdForm is clearly lagging behind, losing to Twitter Advertising in all segments.

Websites Categories

1 Twitter Advertising has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, Games, Finance and 17 other categories.

2 AdForm is leading in Vehicles, News & Media and Reference Materials.

Geography

1 Twitter Advertising is leading in most countries, including United States, Japan, South Korea, United Kingdom and 130 other countries.

2 AdForm is leading in Turkey, Germany, Czech Republic, Poland and 21 other countries.