Market Share by Top Websites

1 Adobe Audience Manager is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Kapost is still behind Adobe Audience Manager in all market share segments.

Websites Categories

1 Kapost has better usage coverage in more websites categories. Including Arts & Entertainment, E-commerce & Shopping, Adult, Science & Education and 9 other categories.

2 Adobe Audience Manager is leading in Vehicles, Finance, Computers Electronics & Technology, Travel & Tourism and 7 other categories.

Geography

1 Adobe Audience Manager is leading in most countries, including United States, Canada, Australia, Japan and 76 other countries.

2 Kapost is leading in Finland, Czech Republic, Germany, Latvia and 50 other countries.