Market Share by Top Websites

1 Adobe Audience Manager is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Totango is clearly lagging behind, losing to Adobe Audience Manager in all segments.

Websites Categories

1 Adobe Audience Manager has better usage coverage in more websites categories. Including Vehicles, Finance, Computers Electronics & Technology, Travel & Tourism and 20 other categories.

2 Totango hasn't got a lead over Adobe Audience Manager in any websites category.

Geography

1 Adobe Audience Manager is leading in most countries, including United States, Canada, Australia, Japan and 131 other countries.

2 Totango is leading in Jersey.