Market Share by Top Websites

1 Adobe Marketing Cloud is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Dotomi is clearly lagging behind, losing to Adobe Marketing Cloud in all segments.

Websites Categories

1 Adobe Marketing Cloud has better usage coverage in more websites categories. Including Science & Education, Finance, Vehicles, Computers Electronics & Technology and 11 other categories.

2 Dotomi is leading in Arts & Entertainment, Community & Society, Games, News & Media and 5 other categories.


1 Adobe Marketing Cloud is leading in most countries, including United States, United Kingdom, Germany, Japan and 95 other countries.

2 Dotomi is leading in Brazil, Mexico, Indonesia, Taiwan and 53 other countries.