Adobe Media Optimizer
5,758 websites

Adobe Media Optimizer costs money

http://www.adobe.com/il_en/marketing-cloud/online-advertising-management.html

A media optimization solution that helps you forecast the best mix of search, display and social ads based on your budget. It also automates the execution of your media plan.

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DataXu
6,214 websites

DataXu offers both free and paid options

http://www.dataxu.com/

DataXu provides the leading real-time media management platform for digital advertising campaigns across online, mobile and video channels. With a transformative approach to digital advertising - combining automated media buying, optimizati...

Market Share by Top Websites

1 DataXu is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Adobe Media Optimizer is leading in Top 10K Sites.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Computers Electronics & Technology, Health, Food & Drink, Finance and 14 other categories.

2 Adobe Media Optimizer is leading in Vehicles, Arts & Entertainment, Sports, News & Media and one other category.

Geography

1 DataXu is leading in most countries, including United States, United Kingdom, Spain, India and 75 other countries.

2 Adobe Media Optimizer is leading in Australia, Canada, Japan, Switzerland and 16 other countries.