Market Share by Top Websites

1 AfterPay is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Google Pay is clearly lagging behind, losing to AfterPay in all segments.

Websites Categories

1 AfterPay has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Arts & Entertainment and 109 other categories.

2 Google Pay is leading in People & Society, Computer & Electronics, Religion & Spirituality, Software and 69 other categories.


1 AfterPay is leading in most countries, including Australia, Netherlands, Russia, New Zealand and 87 other countries.

2 Google Pay is leading in United States, United Kingdom, Bulgaria, Pakistan and 35 other countries.