Market Share by Top Websites

1 Amazon A9 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, DataXu is still behind Amazon A9 in all market share segments.

Websites Categories

1 Amazon A9 has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Food & Drink and 97 other categories.

2 DataXu is leading in Business & Industry, Shopping, Health, Career & Education and 82 other categories.


1 Amazon A9 is leading in most countries, including United States, United Kingdom, France, Spain and 113 other countries.

2 DataXu is leading in Italy, Czech Republic, Denmark, Latvia and 7 other countries.