Market Share by Top Websites

1 Amazon A9 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Improve Digital is clearly lagging behind, losing to Amazon A9 in all segments.

Websites Categories

1 Amazon A9 has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Food & Drink and 164 other categories.

2 Improve Digital is leading in Classifieds, Automotive Industry, Airlines & Airports, Maps and 19 other categories.

Geography

1 Amazon A9 is leading in most countries, including United States, Japan, Spain, France and 140 other countries.

2 Improve Digital is leading in Netherlands, Sweden, Norway, Italy and 8 other countries.