Market Share by Top Websites

1 Amazon A9 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Nielsen Display Ads is still behind Amazon A9 in all market share segments.

Websites Categories

1 Amazon A9 has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Religion & Spirituality, News & Media and 152 other categories.

2 Nielsen Display Ads is leading in Autos & Vehicles, Chats & Forums, Finance, Real Estate and 60 other categories.

Geography

1 Amazon A9 is leading in most countries, including United States, Japan, Spain, Indonesia and 143 other countries.

2 Nielsen Display Ads is leading in France, Belgium, Morocco, Algeria and 40 other countries.