Market Share by Top Websites

1 SMART AdServer is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Atlas is still behind SMART AdServer in all market share segments.

Websites Categories

1 Atlas has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 153 other categories.

2 SMART AdServer is leading in Sports, Soccer, Games, TV & Video and 52 other categories.


1 Atlas is leading in most countries, including United States, United Kingdom, India, Russia and 84 other countries.

2 SMART AdServer is leading in Poland, France, Spain, Germany and 81 other countries.