Market Share by Top Websites

1 Adtech is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Atlas is clearly lagging behind, losing to Adtech in all segments.

Websites Categories

1 Adtech has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, Adult and 187 other categories.

2 Atlas is leading in Computer & Electronics, Software, Travel, Accommodation & Hotels and 37 other categories.


1 Adtech is leading in most countries, including United States, France, Czech Republic, Germany and 114 other countries.

2 Atlas is leading in Australia, Netherlands, China, Philippines and 59 other countries.