Market Share by Top Websites

1 Adtech is leading in Top 10K Sites, Top 1M Sites and The Entire Web.

2 SMART AdServer is leading in Top 100K Sites.

Websites Categories

1 Adtech has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Music & Audio and 223 other categories.

2 SMART AdServer is leading in Classifieds, Investing, Environment, Cosmetics and 6 other categories.


1 SMART AdServer is leading in most countries, including France, Poland, Spain, Germany and 95 other countries.

2 Adtech is leading in United States, Brazil, Czech Republic, United Kingdom and 67 other countries.