Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AvantLink is clearly lagging behind, losing to Demdex in all segments.

Websites Categories

1 AvantLink has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, People & Society, Business & Industry and 152 other categories.

2 Demdex is leading in Autos & Vehicles, Car Buying, Automotive Industry, Finance and 34 other categories.

Geography

1 AvantLink is leading in most countries, including Russia, India, Germany, Italy and 52 other countries.

2 Demdex is leading in United States, United Kingdom, Canada, Australia and 51 other countries.