Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AvantLink is still behind Demdex in all market share segments.

Websites Categories

1 AvantLink has better usage coverage in more websites categories. Including Shopping, Sports, Recreation & Hobbies, People & Society and 96 other categories.

2 Demdex is leading in Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 75 other categories.

Geography

1 Demdex is leading in most countries, including United States, United Kingdom, Canada, Australia and 70 other countries.

2 AvantLink is leading in India, Russia, Netherlands, Ukraine and 39 other countries.