Market Share by Top Websites

1 AvantLink is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, interclick is clearly lagging behind, losing to AvantLink in all segments.

Websites Categories

1 AvantLink has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, People & Society, Sports and 162 other categories.

2 interclick is leading in Universities & Colleges, Office Products, Furniture, Computer Security and one other category.

Geography

1 AvantLink is leading in most countries, including United States, Canada, United Kingdom, Australia and 80 other countries.

2 interclick is leading in Oman and Kazakhstan.