Market Share by Top Websites

1 Lijit is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AvantLink is clearly lagging behind, losing to Lijit in all segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Food & Drink and 129 other categories.

2 AvantLink is leading in Shopping, Business & Industry, Sports, Recreation & Hobbies and 82 other categories.


1 Lijit is leading in most countries, including United States, France, Spain, Mexico and 138 other countries.

2 AvantLink is leading in Australia, Ukraine, Bangladesh, Lebanon and 7 other countries.