Market Share by Top Websites

1 AvantLink is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Lijit is clearly lagging behind, losing to AvantLink in all segments.

Websites Categories

1 AvantLink has better usage coverage in more websites categories. Including Shopping, Sports, Business & Industry, Recreation & Hobbies and 114 other categories.

2 Lijit is leading in People & Society, Arts & Entertainment, News & Media, Music & Audio and 62 other categories.

Geography

1 AvantLink is leading in most countries, including United States, Canada, United Kingdom, Australia and 70 other countries.

2 Lijit is leading in Indonesia, Philippines, Argentina, Greece and 14 other countries.