Market Share by Top Websites

1 AvantLink is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to AvantLink in all segments.

Websites Categories

1 AvantLink has better usage coverage in more websites categories. Including Shopping, Sports, Business & Industry, Arts & Entertainment and 149 other categories.

2 Microsoft adCenter Conversion is leading in Finance, Law, Credit, Loans & Mortgages, Insurance and 5 other categories.

Geography

1 AvantLink is leading in most countries, including United States, Canada, United Kingdom, India and 106 other countries.

2 Microsoft adCenter Conversion is leading in Palestinian Territories.