Market Share by Top Websites

1 Salesforce Marketing Cloud is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AvantLink is clearly lagging behind, losing to Salesforce Marketing Cloud in all segments.

Websites Categories

1 Salesforce Marketing Cloud has better usage coverage in more websites categories. Including Finance, Lifestyle, Business & Consumer Services, Food & Drink and 14 other categories.

2 AvantLink is leading in Sports, Travel & Tourism, Hobbies & Leisure, News & Media and 2 other categories.

Geography

1 Salesforce Marketing Cloud is leading in most countries, including United Kingdom, Brazil, Australia, Canada and 68 other countries.

2 AvantLink is leading in United States, India, Pakistan, China and 40 other countries.